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Benefits of RMA Certification

Advisors' clients of all ages are looking for expertise in retirement-income planning. Earn the RMA designation and achieve the highest level of success in providing retirement income solutions for your clients.

Retirement is a big life transition and the average financial advisor does not have the training and expertise needed to adequately assist clients preparing for this transition.

With the knowledge and experience gained through achieving the RMA certification, you’ll be well positioned to increase client satisfaction, grow assets and increase referrals.

To achieve the highest level of success in providing retirement income solutions to clients, financial advisors must go beyond today’s conventional wisdom to embrace a new and much more complete process.

Through the RMA certification process, you will:

  • Learn a multidisciplinary approach to retirement planning—The RMA program maps a complete framework of the retirement planning universe. By presenting and evaluating several schools of thought, particularly on retirement allocation strategies and risk management techniques, advisors from any industry segment can adopt all or part of the best-practice processes.
  • Better understand the client's retirement mindset—Using a combination of behavioral finance, industry research and practitioner experience, the RMA program can help you to better understand the client's mindset at retirement, as they shift from accumulating and investing assets to funding retirement income. Since the program was developed, customized, and validated entirely from the client's perspective, it will also help improve communication, trust, and planning outcomes with clients.

  • Explore strategies for custom risk assessment and unbiased solutions—Guidance on risk-management techniques and solution strategies for each client segment, regardless of their income or assets, makes the RMA program a truly product-neutral program with unbiased solutions for every type of client. This client-centered, outcomes-based approach is the heart of the program, first doing what is best for the client, no matter the product or payout.

  • Discover practical tools and techniques to use in your practice—Starting with the Procedural Prudence Map, the RMA program provides practical tools that help advisors map a decision-making process that complies with fiduciary best practices and results in the most appropriate recommendations for the client's situation. Using the Client Diagnostic Kit helps set the stage for the initial client data gathering while the RMA Toolbox compiles the various strategies of the program into practical techniques that result in actionable-client product recommendations.

  • Provide professional guidelines and standards—The RMA program provides best of industry professional standards to follow when working with your clients, while helping advisors comply with an ever-increasing regulatory environment. As the newest addition to the Investment & Wealth Institute's advanced certification programs for financial advisors, RMA certificants must abide by the Institute Code of Professional Responsibility, along with continuing education requirements and ethics education every two years. These professional guidelines and standards help ease a client's mind when interviewing advisors.